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On December 10, 2025, Amazon announced that it would invest more than $35 billion in India by 2030, consolidating its position in e-commerce, the cloud, and artificial intelligence. This strategic initiative aims to transform India into a major technological hub and to stimulate local economic growth. Since 2010, Amazon has already invested nearly 40 billion dollars, strengthening its role in a high-potential market and creating a solid digital ecosystem for local SMEs.
Amazon plans to develop AI-based solutions to improve the user experience, automate logistics, and support the digital transformation of local businesses. The cloud and advanced technologies will modernize commerce, enhance operational efficiency, and accelerate the competitiveness of Indian SMEs.
Amazon aims to increase exports from India from 20 billion dollars today to 80 billion dollars by 2030. This expansion aims to facilitate the access of local businesses to international markets via the Amazon Global Selling platform and to promote “Made in India” globally.
The plan calls for the creation of approximately one million new direct and indirect positions, including logistics, cloud, technology, and digital commerce. These jobs will help train a new generation of qualified professionals and support digital inclusion in India.
This massive investment will transform India into global technology hub. The construction of data centers, the deployment of cloud infrastructures and the strengthening of the logistics network will support local innovation, modernize business processes and stimulate the country's competitiveness internationally. The digital ecosystem thus created is designed to be sustainable, capable of supporting e-commerce, cloud and artificial intelligence, while generating opportunities for businesses and individuals.
Local SMEs and artisans will benefit from technological tools and easier access to international markets. This modernization should strengthen their competitiveness and allow them to grow internationally.
Indian exports are expected to grow strongly thanks to the Amazon platform, strengthening India's role in global trade and contributing to the valuation of “Made in India”.
By combining e-commerce, cloud, AI and logistics, Amazon is banking on an integrated and sustainable ecosystem capable of supporting innovation, employment and competitiveness over the long term.
Despite the promising prospects, some challenges will need to be monitored. The rise of a global player could concentrate the market and put pressure on small local retailers. The success of the plan will also depend on the ability of businesses to comply with international standards and maintain price and quality competitiveness. Finally, the massive development of cloud and AI infrastructures raises questions about data sovereignty and digital ethics.
With this $35 billion investment, Amazon aims to transform India into a global engine for e-commerce and artificial intelligence. The company intends to strengthen its role in the digital economy, stimulate innovation, support employment and create a lasting impact on exports and the competitiveness of local businesses. This project could redefine the dynamics of trade and technology globally.
