The software market is changing rapidly. Where major SaaS platforms once dominated, we are now witnessing a new trend: Micro-SaaS. These digital mini-tools, targeted at a specific need, are attracting more and more entrepreneurs looking for a profitable, flexible and low-cost project to launch.
One Micro-SaaS is a lightweight online application, often developed by a single entrepreneur or a small team, that addresses a specific problem. Unlike traditional SaaS (like Salesforce or HubSpot), these tools do not seek to cover a huge market but rather to Nesting their offer for a targeted audience.
Examples:
With the rise of No-code (Bubble, Webflow, Glide, Airtable), launching a micro-SaaS no longer requires being a developer. An entrepreneur can create a functional solution with few resources.
Most micro-SaaS run on a monthly subscription (€5 to €30). Even with a small user base, profitability can be fast, as infrastructure costs are low (cloud hosting, light maintenance).
A micro-SaaS does not need to target millions of users. On the contrary, it focuses on a targeted community (freelancers, sports coaches, Shopify e-retailers, creative agencies...). The result: clear communication, loyal users, and little head-on competition.
Once created, micro-SaaS works for the most part independently. The entrepreneur can automate onboarding, customer support (via chatbot or FAQ) and payments via Stripe. This makes it possible to Scaler without necessarily recruiting.
Some creators are launching a micro-SaaS like Side Project to generate passive income, while others make it the core of their business. In both cases, the initial investment remains limited and the prospects for profitability are attractive.
With the evolution of digital uses, the explosion of freelancers and the search for simple and accessible solutions, micro-SaaS is emerging as a preferred way to do business without large initial capital.
Platforms like Klark (klark.app) are part of this logic by centralizing digital tools and by helping entrepreneurs to access concrete solutions to manage and develop their business.
-> In 2025, launching a micro-SaaS means betting on specialization, simplicity and recurrence. A winning combination for independent entrepreneurs.
