In 2025, the Software as a Service (SaaS) solutions have established themselves as a pillar of digital transformation. That you are freelancer, VSE manager or e-merchant, you probably already use several SaaS on a daily basis (Gmail, Slack, Notion, Stripe, etc.) without necessarily being aware of it.
But why has adopting SaaS for your business become essential? And what pitfalls should you avoid to get the most out of it?
One SaaS is an application that can be accessed directly online, via a subscription, without complex installation or server to manage.
Famous examples: Salesforce (CRM), HubSpot (marketing), Notion (organization), Shopify (e-commerce), Stripe (payment).
👉 The major advantage: everything is hosted in the cloud, you only need an Internet connection.
A SaaS can be used from anywhere, on PC or mobile. Perfect for freelancers and teams in remote or hybrid.
No heavy license purchases or IT infrastructure to manage. You pay a monthly or annual subscription adapted to your activity.
SaaS publishers (such as Microsoft 365, Google Workspace) regularly deploy updates without intervention on your part.
Need to go from 1 to 20 users? To add new features? SaaS adapts to the growth of your business.
Modern SaaS easily connect to each other via API, Zapier or Make, making it possible to automate and centralize your flows.
Adding too much SaaS can quickly increase your fixed costs. The tools used must be audited regularly.
SaaS only provides value if it is actually used by you and your team. Beware of dormant subscriptions.
Building your entire business on a single SaaS platform can be addictive. Diversifying or planning an exit strategy is crucial.
Always check where and how your data is hosted (RGPD, compliance, security).
In 2025, even freelancers can build their digital stack complete with affordable SaaS:
👉 The right mix depends on your business, but it is now possible to manage an entire business without coding thanks to SaaS.
If SaaS helps you manage your tasks, your customers and your marketing, there is still a central point: the financial and administrative management.
That's where it comes in Klark, a cockpit designed for entrepreneurs who:
👉 Clearly, Klark is the deck between all your SaaS: it allows you to manage your business in a clear and simplified way.
Adopting SaaS in 2025 is no longer an option, it's a strategic lever. The benefits are enormous: flexibility, savings, efficiency. But you have to remain vigilant in the face of multiple subscriptions, data management, and dependence on publishers.
Well chosen and well integrated, SaaS is becoming a growth accelerator for any entrepreneur. And combined with a cockpit like Klark, it becomes a complete management tool.
